Stop Settling for Stale Snacks: How Karisma’s Joe Merchant’s Coffee & Provisions Is Reinventing the Mini-Bar
- Nataly Horan

- May 19, 2025
- 2 min read

Ever opened your mini-bar and felt… underwhelmed? 🙋♀️ That tiny fridge stocked with soda and stale nuts is more than a letdown. It’s a missed high-impact moment. Hotels have a captive audience behind closed doors, and yet most still rely on the same tired snacks and forgettable drinks.
In-room bars can be a brand’s secret handshake with guests. A way to surprise, delight, and leave a lasting impression. Instead, they’ve become an afterthought. Here’s why that matters:
First impressions linger: The moment a guest steps into their room, they’re primed to relax and explore. A thoughtful snack or premium pour tells them, “We get you.”
Brand storytelling: Curated offerings reinforce your property’s personality. Is your resort adventurous? Offer local craft sodas or artisan jerky. Ultra-luxury? How about some small-batch spirits and gourmet bites.
Revenue and loyalty: Customized options drive on-property spend and generate social media buzz. Guests love sharing unique discoveries. Hello, organic popcorn with truffle oil!
Yet too many hoteliers stick to bulk-order snack packs. That’s like opening a fine-dining restaurant and serving boxed macaroni. We can do better.
Enter Joe Merchant’s Coffee & Provisions, now at Karisma’s Margaritaville Resorts. A first-of-its-kind offering, it lets guests personalize their in-room bars with favorite foods and drinks, all via points loaded to their wristband or room key at check-in.
Browse traditional minibar options alongside premium beverages, snacks, and charcuterie.
Redeem points based on room category and length of stay (Travelers Club members get 20% more points!).
Control kids’ access to points. Parents deserve peace of mind.
Enjoy complimentary premium coffees, sandwiches, pastries, yogurt, and ice cream at the Coffee Shop.
Want late-night delivery? Provisions come straight to your door for just $10 USD.
Points expire when you check out, so grab every bite and sip. With Joe Merchant’s, Karisma isn’t just rethinking mini-bars. They’re turning them into moments of joy. Now that’s an in-room experience that leaves guests talking long after checkout. 🎉
Ready to elevate your next event with Karisma?
Reach out to Authentic Meetings & Incentives® today to design a customized in-room bar experience that wows your guests.
Want to see it in action?
Join one of our exclusive FAM trips to Margaritaville Resorts. Details here:FAM Trip Details (PDF)

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